0/5

Seven takes the week, but Nine News, ACA & Today win.

Ratings: Seven takes the week in Total People but Nine news brands enjoy a rare win over the competition.

Last week saw another comfortable win by Seven in Total People, taking every night except for a tie with Nine on Thursday, and every city except Sydney which also went to Nine. Seven brands such as The X Factor, Sunday Night and AFL plus a gamble with a Cosentino special paid off.

Nine’s 60 Minutes, House Husbands and NRL also did strong business -but there is real cause for celebration with Nine News, A Current Affair and Today all winning the week nationally. While it should be pointed out Seven withheld TT in Perth on Friday and delayed its News in order to play Live AFL, Nine’s brands had other wins last week in head to head battles. Today‘s 30th Anniversary week saw them defeat Sunrise by just 7,000 viewers.

In the demos the results showed a much tighter race. Nine won 16-39, both Seven and Nine tied for 18-49 and Seven won 25-54.

Still no joy for TEN with another loss to the ABC.

Network:
Seven: 33.6
Nine: 28.6
ABC: 17.2
TEN: 15.4
SBS: 5.2

Primary Channel:
Seven: 24.9
Nine: 21.9
ABC1: 13.0
TEN: 9.9
SBS ONE: 4.5

Multichannels:
7TWO: 4.7
7mate: 4.0
GO!: 3.8
ELEVEN: 3.1
Gem: 2.8
ABC2: 2.5
ONE: 2.5
ABC News 24: 0.9
ABC3: 0.8
SBS TWO: 0.7

The X Factor proved best for Seven with its best performance on Monday at 1.6m viewers. Others were Sunday Night (1.56m), Seven News (Sat: 1.42m, Sun: 1.36m, weeknights: 1.13m), Cosentino (1.28m), Border Security (1.23m), Air Ways (1.2m), Winners and Losers (1.12m) and AFL (1.06m).

60 Minutes topped the week with 1.66m for Nine then House Husbands (1.24m), Nine News (Sun: 1.23m, weeknights 1.16m, Sat: 879,000), NRL (1.04m), ACA (1.04m), Big Brother (Tues: 1.02m) and Underbelly: Badness (1.01m).

ABC1 scored with Kevin’s Grand Design (1.03m), ABC News (weeknights: 1.02m, Sun: 947,000), Call the Midwife (1.01m), Dream Build (954,000), Gruen Planet (947,000), Australian Story (809,000) and Rake (784,000).

Puberty Blues (697,000) ranked at #54 for TEN. Next were NCIS (Sun: 685,000), TEN News (671,000), a Modern Family episode (589,000) and The Project (6:30pm: 567,000).

On SBS ONE it was Who Do You Think You Are? (444,000), Coast (296,000), City Beneath the Waves (292,000) and Bears of the Last Frontier (273,000).

16 Responses

  1. Sorry David you are right about Seven Sydney, not so sure about Nine Sydney.

    I was thinking in a much broader sense.

    Certainly in the case of Melbourne you couldn’t describe the move as successful.

    I still make the point that there are many unhappy little campers in the newsroom at Seven Melbourne as a result of now having to work on weekends or having their sacred weekdays off taken away from them.

  2. The new news director and Seven in Melbourne has decided that the week starts on a Sunday.

    Therefore, the A team does Sunday – Thursday, and the B team does Friday and Saturday.

    Surprising that no one else in the world has discovered this before now!

    Apparently there are many unhappy little indians at Seven’s Docklands bunker.

  3. @MJ. What about 9 News-A.C.A and today.
    7 news in Melbourne hasn’t won a week this year and probably wont with figures way under 300 thousand. Thursday night they got 222 thousand and were beaten by 9 new (Melb) by 170 thousand. That’s huge!!

    1. Wow rude again. Yes I take the time to publish ratings on a weekend, along with various other stories. During this period I seek to enjoy some good old leisure time while still approving comments. It would appear that is still not enough for some people. You do realise you have given me about one hour to read your comment, go to Channel Seven for an answer and reply to you on a weekend, all on a free website without as much as a “please” in sight?

  4. @MrJ

    I don’t agree. Seven always has had a strong finish these past few years. Thing is also Nine and Seven have AFL and NRL Grand Finals on the same weekend compared to past years where it used to be a week apart. They are both aligned now.

    Seven has the depth of shows to continue to do well. Yes the News brand is in big trouble right now that i will admit but Seven are strong from 7pm onwards. Plus Seven are still winning weeks with ease. Its not like its only a tenth of a % in it either. The next few weeks will be interesting but i still see Seven winning every week until the end of the year. The competition hasn’t shown anything to prove otherwise.

  5. The concerning thug is that this period; AFL finals time, has been a strong period for 7s brands in the last few years. Then early oct is strong for 9 with NRL finals. So if this is happening to 7 now it looks like a rocky road ahead.

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