Aussies win at PromaxBDA Awards

Foxtel, ABC, SBS and Seven won awards at the 2013 PromaxBDA Global Excellence Awards held in Los Angeles last week.

The annual awards recognise excellence in media marketing, covering everything from on-air promotion and design to branding and interactive.

Foxtel won over 30 awards – including six gold.

Foxtel’s Brian Walsh, Executive Director of Television said “Congratulations to all of our creative teams, whose work has been celebrated as the best of the best across genres including general entertainment, comedy, lifestyle, music, sport and documentaries. This is yet another acknowledgement of the wide and varied content Foxtel has to offer our customers.”

“Being such a highly awarded group, in so many categories and against such stiff international competition is a remarkable achievment. All involved should feel very proud.”

Australian winners included:

Art Direction & Design: Program Promotional Spot
Gold
SBS- Fresh History
Method Studios Australia

Comedy Program Spot
Silver
Parks & Recreation S2 Final Ep
Comedy Channel, Foxtel Australia Pty Ltd

Live Event Campaign
Silver
Daily Show & Colbert Report Live Election Special
Comedy Channel, Foxtel Australia Pty Ltd

Art Direction & Design: Sports Program General Image Spot
Silver
NRL Heartland
FOX Sports Australia

Art Direction & Design: Sports Program Special Events Spot
Gold
‘Message To The Fans’
FOX Sports Australia

Television – Videopresentation: Special Categories
Funniest Promo
Bronze
HD Promo – Lame Comparison
Foxtel Creative – Foxtel Management Australia Pty Ltd

Use Of Original Music/Score
Silver
Image Spot Oct 12
Comedy Channel, Foxtel Australia Pty Ltd

On-Air Illustration
Bronze
ABC3, My World Of Animals
Australian Broadcasting Corporation

Radio – Audio Only Categories
Program Promotional Radio Spot
Silver
Tosh.0 Radio Spot
Comedy Channel, Foxtel Australia Pty Ltd

Channel/Station/Platform Website
Gold
Sftv.Com.Au
Sf Australia
Silver
History – The People Speak – Microsite
Foxtel

Art Direction & Design: Channel/Station/Platform Website
Gold
sftv.com.au
Sf Australia

Art Direction & Design: Online Advertising – Banners/Skyscrapers
Gold
Sf Channel Launch Banner Ads
Sf Australia
Silver
Men Of You
Foxtel – Lifestyle You
Channel/Content Online Take-Over Promotion/Road Blocks

Use Of Interactive Media: Craft Category
Technical Innovations
Gold
sftv.com.au
Sf Australia

Comedy Program Promotion Campaign Using Multiple Media
Silver
ABC1, Shaun Micallef’s Mad As Hell
ABC Television Australia

Dramatic Program Campaign Using Multiple Media
Silver
ABC1, Mabo
ABC Television Australia

Total Package Art Direction & Design: Channel Image –
Using Multiple Media
Gold
Foxtel Rebrand
Foxtel Creative – Foxtel Management Australia Pty Ltd
Silver
Men Of You
Foxtel – Lifestyle You

Art Direction & Design: Consumer Or Trade Campaign – Program
Silver
Grand Designs Australia
Foxtel – The Lifestyle Channel

Art Direction & Design: Key Art/Poster
Silver
ABC3, Figaro Pho
ABC Television Australia

Art Direction & Design: Key Art/Poster
Silver
ABC3, Figaro Pho
ABC Television Australia

Art Direction & Design: Card, Folded Or Bound Piece
Gold
Fox Classics Style Guide
Foxtel Creative – Foxtel Management Australia Pty Ltd
Silver
2013 Amazing
ABC Television Australia

Art Direction & Design: Card, Folded Or Bound Piece
Gold
Fox Classics Style Guide
Foxtel Creative – Foxtel Management Australia Pty Ltd
Silver
2013 Amazing
ABC Television Australia

Art Direction & Design: Card, Folded Or Bound Piece
Gold
Fox Classics Style Guide
Foxtel Creative – Foxtel Management Australia Pty Ltd
Silver
2013 Amazing
ABC Television Australia

Art Direction & Design: Press Kit
Bronze
ABC TV, Amazing 2013
ABC Television Australia

Outdoor/Environmental/Transit Ad Campaign: Program
Gold
Revolution Launch Campaign
FOX8, Foxtel Networks Australia
Silver
The Amazing Race Australia Outdoor
Seven Network

Marketing Communications, Mediacorp Pte Ltd
Holiday/Special Event Print/ Promotional Items
Silver
Screen Actors Guild Award – Your Invitation
TV1 Australia

Photography For Print
Silver
Channel [V] – Oz Artist Of The Year 2012
Channel [V] – Foxtel
Bronze
ABC1, Mabo Photography / Railway
ABC Television Australia

Creative Copywriting – Print
Bronze
No Fangs Attached
Foxtel Creative – Foxtel Management Australia Pty Ltd & Principals

Scenic And Display
Set Design
Silver
Giggle And Hoot’s Gigglearium
Australian Broadcasting Corporation

Best Work Never Seen
Bronze
Thrill Seeker
FOX Sports Australia