Either the left hand doesn’t know what the right hand is doing, or it’s a ploy simply designed to allow the network to launch the info first. I’m guessing it’s the former.
This year we’ve already seen embargo timeslots leaked for It Takes Two and The Kylie Show by sites for SONY and Minogue’s own website.
Now Seven’s own website tells us that Grey’s Anatomy is back from 8:30pm Sunday Feb 10 followed by Brothers and Sisters at 9:30pm.
There are also on air promotions for Samantha Who that indicate a launch on “Sunday week” (Feb 3). Again, this site can’t officially give you the time until it is out of embargo at 12.01am Thursday. Same goes for Lost, Bush Doctors, The Zoo and a few other bits and pieces.
Seven is the only network to ask media to observe programing embargos with any regularity. But what’s the point if the info is already leaked by the network itself? Aren’t we in the game of trying to promote product?