SBS claims ratings on the rise
It's only a modest increase, but SBS says its audience share in 2008 grew to 6.2%.
- Published by David Knox
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Better late than never perhaps, but SBS has now released details of its 2008 performance and says it achieved its “best ever primetime share of people 16+ – 6.2 per cent, a modest increase from 6 per cent in 2007.”
The broadcaster cites an increase of 22 per cent in viewership in the last five years.
“This demonstrates that audiences are appreciating SBS’s commitment to and increased investment in quality Australian programming,” Managing Director Shaun Brown said.
“While audience figures are only one measure of success, the fact that SBS’s audience share has consistently risen is testament to the quality television we are both commissioning and acquiring.”
SBS is also claiming “summer records broken” with Food Safari (pictured) and Carla Cametti PD featuring in SBS’s weekly top ten programs.
Given the expense of producing Carla Cametti PD, you’d certainly be hoping it lands somewhere high in the network’s top ten.
Public broadcasters SBS and the ABC are currently undergoing a government review of their roles. More than 2400 submissions have been received.
Later this year SBS has a second series of The Circuit, East West 101 and another local version of Who Do You Think You Are? plus the Ashes cricket series and the Tour de France.
5 Responses
Well said Zen Man – I couldn’t agree more. Way too much trash on the commercial 3 these days. Nothing like being saturated with “Fly on the wall” shows and “Pay to vote for your favourite” crap that the 3 networks spew forth to make you switch.
I have noticed some SBS programs receive goog ratings recently. If there is a genuinely good program on SBS or ABC, viewers will definitly view them. With only a small number of shows worth viewing nowadays on the free-to-air networks, viewers are increasingly switching over to the ABC and SBS.
I hope SBS will be doing a second series of Bogan Pride. It rated well for them and was a really high quality production for their network.
By the end of this Year, It will be 4th considering what a Joke Ch10 has become in 2008.
I presume this rise from 6% to 6.2% is only SBS’s share of free to air viewing.
With Pay TV factored in, do we actually know for sure that SBS increased the amount of people watching it’s network?
I suspect it dropped year on year
All this tells us is it’s FTA share increased at the cost of the other 4 nets.
It does not mean record ratings or people watching SBS