Mondays don’t make The Cut
ABC's attempt at local drama in a 'new' timeslot didn't pull a big audience.
The ABC’s foray into drama in a 9:35pm Monday timeslot didn’t fire with viewers last night.
The Cut managed a disappointing 562,000 viewers.
However another first-run Aussie drama, Underbelly, took a cool 2.2m viewers at 8:30pm on Channel Nine.
ABC’s drama was trounced by the Oscars 1.2m viewers, followed by Brothers and Sisters on 839,000 viewers. The news was worse for TEN with Dexter on a lowly 508,000 (such a shame for a knockout series).
When Enough Rope was airing in the same timeslot Denton was averaging around 1m viewers last year.
Despite airing at 9:35pm, ABC is no doubt hindered by commercial shows which don’t finish on time. TEN has even pushed several of its shows out by an extra ten minutes in the guide. Or maybe it was the mixed reviews the show received.
The decision to slate the drama on Monday nights may prove costly for ABC.
Bed of Roses was taking over 900,000 viewers in its 7:30pm Saturday slot in 2008. New Tricks reruns in that slot won 965,000 viewers last week.
But The Cut is M-rated, requiring a timeslot of no earlier than 8:30pm in prime time.