The AFL has forwarded a set of terms and conditions for its 2012-2016 broadcast deal to Seven, Nine & TEN.
Seven boss David Leckie has signalled Seven’s preference to roll over the current $780 million agreement for another five years.
Leckie is believed to have spoken with the AFL in recent weeks and indicated the game’s historic rights holder was keen to remain involved and that the total five-year package from 2012-2016 could be worth more than the current deal.
It is believed Seven has sent the document to its legal team and that the AFL has held fast to its traditional view that the annual home-and-away series remain fixed, and not moveable in the fashion of the National Rugby League competition.
The 2012-and-beyond package looms as the first in three broadcast agreements in which Channel Seven does not hold the first and last bidding rights.
Leckie’s move was reportedly influenced in part by the recent roll-over of the American football broadcast rights, another multi-network agreement.
Nine, which has an agreement with Fox Sports to broadcast the 2012 London Olympics, has indicated through its executive Jeff Browne that it plans to be part of the next AFL bid.
Source: The Age