Nine will be hoping to tap into some of TEN’s reality television success as production gets underway on The Apprentice.
The series features Mark Bouris (pictured) as our very own Donald Trump, just without his trademark hairwave.
The series is produced by FremantleMedia Australia, the same company behind MasterChef Australia. Casting has been completed by Kirsty de Vallance at A Cast of Thousands.
De Vallance was also behind Nine and Fremantle’s other project The Farmer Wants a Wife plus World’s Strictest Parents, Project Runway Australia, The Biggest Loser and even some audience participants for Insight ‘s forums on SBS.
Earlier this year she told TV Tonight, “Masterchef will be a really good demographic. It is something we were all aiming for. They didn’t want a whole group of 20 year olds. If you’re casting a lot of young people they haven’t always had the life experience to bring to conversations. It creates a better dynamic.”
Of course the premise for The Apprentice encourages team collusion and degrees of bitchiness, none of which was evident on the TEN hit series.