7TWO to launch on Prime
Just in time too. Regional viewers in NSW, ACT, Victoria and the Gold Coast finally get an early Xmas present from Prime -but will it be enough to forgive?
Regional Prime viewers will finally get 7TWO on their television sets from 9am tomorrow morning.
The digital channel arrives more than 6 weeks after it aired to metropolitan viewers, and three weeks after its Tasmanian launch.
It will end a long and frustrating wait for regional viewers who have been angered that they have missed out on the extra shows, and never getting any clarity on when the channel would air.
The launch will push the channel into regional homes in NSW, ACT, Victoria and the Gold Coast.
“Over the last few weeks, Prime has finalised massive infrastructure changes that not only make possible the launch of 7TWO on Prime but also prepare us to deliver even more services to regional Australia,” CEO Doug Edwards said.
Prime promises premiere episodes of programs like Lost, Ugly Betty, Heroes and 24 plus titles including A Touch of Frost, Prime Suspect, Judge John Deed, Rosemary & Thyme and Minder to premiere episodes of Fifth Gear, Heartbeat, Holby Blue, Benidorm, Gavin & Stacey and Britain’s Best Dish.
But some new episodes of key shows have already aired on 7TWO including Ugly Betty, Heroes and Reaper. Whilst the channel may be an early Christmas present its delay will not be quickly forgotten by some Prime viewers. They could be more forgiving if Prime finds a way to “catch-up” on episodes already aired either on air or online.
At least regional viewers will be channel-ready for the return of both Lost and 24, which both return in the US soon. 7TWO has promised them prime 8:30 slots, but yet to declare their airdate.
7TWO on Prime can be seen on Channel 62.