Seven’s Kitchen on the rise
My Kitchen Rules is rising like a soufflé for Seven. The Today show beat Sunrise, and TEN has a disappointing Monday.
As 2010 audience trends continue to settle, it’s good news for Seven but not so good for TEN on Mondays. And Nine had good news in the morning.
My Kitchen Rules is rising like a soufflé for the network. The reality show took a cool 1.47m last night, as the night’s #1 show. Seven also introduced 5 new teams to the gameplay surprising both contestants and viewers. The show beat Two and a Half Men / The Big Bang Theory (1.32m / 1.08m) and thrashed The Biggest Loser (658,000). TEN’s reality show even trailed in the demos.
But The Mentalist (1.22m) defeated Desperate Housewives (1.08m) and Good News Week (829,000 for 90 minutes).
TEN’s other early evening shows continue to struggle: The 7PM Project (676,000), Neighbours (658,000), The Simpsons (543,000) despite TEN News being its biggest show for the night (896,000).
Nine’s Olympics highlights took 848,000 in the evening while the live daytime sessions averaged 366,000.
No doubt boosted by its Olympics link, Today (390,000) beat Sunrise (332,000) nationally.
Australian Story had 872,000 for ABC1 while Man v Wild continues to stay as SBS’ top show on 485,000, now higher than Mythbusters (373,000).