TEN wins Wednesday
TEN wins Wednesday as MasterChef pushes Hey Hey under the 1m mark -and The Circle trumps Kerri-Anne.
Wednesday put a smile on the faces of the folk at TEN.
It won the night with a 27.0% share to Nine’s 26.8% and Seven’s 25.0%.
Without much leg up from ONE to compete with GO! and 7TWO that’s a very good result (Primary channels: TEN: 26.2, Nine: 24.8, Seven: 23.0).
MasterChef Australia pulled out another 1.8m (or 1.799 to be precise) beating Border Security / Surf Patrol (1.2m / 966,000).
Hey Hey it’s Saturday finally slipped under the dreaded 1m mark at 995,000. That preliminary figure will move after adjusting for overruns (it finished at 9:47pm) and Timeshifting but daily ratings reports historically log overnight figures.
Back to form was Spicks and Specks on 1.24m which won its slot. Lie to Me was close behind on 1.21m. Yet another crime factual Police Under Fire: Mad Max came under fire at 817,000 -fourth in its slot for Seven.
But the best news for TEN yesterday was not in primetime, but morning television.
The Circle pulled out a morale-boosting 100,000, beating Kerri-Anne on 97,000. Aside from the Anzac Day public holiday it was a season high for the morning show. If The 7PM Project had topped the 1m mark (it was 943,000) it would be just about enough reason to give everyone at TEN the day off.