“What a kerfuffle…”
WIN and NBN have now reversed a decision not to air UK comedy Come Fly with Me, following the ratings it attracted on Nine last night and the the media attention their move attracted.
Last night the show pulled 1.48m viewers at 8pm.
The controversy went global via Twitter, with co-creator Matt Lucas thanking Australian audiences “for your kind comments re #ComeFlyWithMe…those of you who were deemed sophisticated enough to watch it.”
The decision sparked outrage from viewers who took to theherald.com.au to slam it as “insulting” and “patronising” to regional viewers.
The Daily Telegraph reports WIN executives were the first to revise its decision, buoyed by the positive ratings and responding to calls to telecast the shelved show.
NBN said in a short statement this afternoon that it had reviewed the ratings in the metropolitan markets and ‘‘responding to viewer feedback’’ would telecast Come Fly With Me from next Monday at 8pm.
NBN’s CEO Deborah Wright said: ‘‘NBN is pleased to confirm that due to the debut success of the program in metro markets and the local viewing community feedback NBN will telecast Come Fly With Me on Monday nights at 8pm to complement our already strong, ratings winning , Monday night line-up’’.
It isn’t clear if WIN and NBN will air from episode 1 or 2.
So was that really all worth it?