TV’s Facebook favourites

Networks are taking more and more notice of the importance of social media with dedicated Facebook pages and plugging Twitter hashtags.

Seven recently appointed former Sunrise boss Adam Boland as Director of Social Media and Strategy.

Over at Nine Social Media Strategy Manager Dianne Draganovic says whilst the need to talk about what’s on TV is not a new phenomenon, social networks have enabled viewers to engage en masse.

“At Nine we’ve been able to leverage the ‘talk-ability’ around our programs to drive both viewer interest and overall audience share, something we’re very proud of,” she says.

Nine is claiming the biggest network page (Nine Facebook 31,000 fans), the biggest multi-channel page (GO! Facebook 59,000 fans), the biggest network News page (Nine News Facebook 73,000 fans), and the biggest network sports page (AFL Footy Show Facebook 235,000 fans).

But how do individual shows fare?

Here’s a snapshot of how some of our favourite shows are counting up the Facebook followers:

Home and Away 682,287
Hey Hey It’s Saturday 625,329
Underbelly 624,000
MasterChef Australia 623,208
Neighbours 417,402
AFL Footy Show 235,000
Sunrise 169,364
Spicks and Specks 160,700
Packed to the Rafters 159,454
Australia’s Next Top Model 146,828
The Block 125,000
Australia’s Got Talent 105,883
The X Factor 90,009
My Kitchen Rules 88,301
Good Game 78,907
The 7PM Project 66,946
Kath & Kim 57,392
NRL Footy Show 52,545
The Gruen Transfer 45,701
Talkin’ ‘Bout Your Generation 45,635
Sea Patrol 38,156
Rush 34,247
The Biggest Loser 31,178
Offspring 30,204
Today 29,800
The Circle 26,152
Q & A 17,308
Dancing with the Stars 17,062
The Morning Show 15,178
RocKwiz 10,337
Play School 5,650