Were those 3D broadcasts of the State of Origin and World Cup matches just a fad? Possibly.
According to the Courier Mail broadcasting groups have confirmed 3D TV transmitters have now been removed from transmission towers in Australia’s capital cities.
This is despite thousands of viewers splashing out more than $361 million on 3D TVs.
The Australian Communications and Media Authority has also received no further applications for 3D TV trials, even though its transmission channel would remain available until December.
But if there was a move towards it, particularly for the London 2012 Olympics, networks could still hold more 3D trials.
“Technically, it can be done,” said Broadcast ONE managing director Darren Kirsop-Frearson. “The antennas are still there but they require a separate (3D) transmitter to send these broadcasts.
“It’s probably a case of economics. It’s not cheap . . . especially for just a couple of weeks.”
And while 3D numbers still remain modest that’s a problem.
Foxtel recently aired 3D footage of the X Games on its 3D channel, but a spokesman confirmed it had no plans to broadcast the Rugby World Cup in 3D.
The Rugby World Cup final, bronze final and semi-finals will be filmed in 3D, however, broadcast at selected Event Cinemas.
Meanwhile Panasonic, Samsung and Sony, are working towards uniformity amongst 3D glasses to save people needing different glasses for different systems.
But never mind 3D.
Viewers would probably be much happier with their favourite shows in glorious HD please.