Seven fights ACMA finding over tobacco story
Seven Adelaide is asking a judge to quash a finding that it breached tobacco advertising rules when it broadcast a news story about cheap cigarettes.
- Published by David Knox
- on
- Filed under News
Channel Seven Adelaide is asking a judge to quash a finding that it breached tobacco advertising rules when it broadcast a news story about cheap cigarettes.
The Australian Communications and Media Authority found a 2010 broadcast about a supermarket selling cheap cigarettes breached the Broadcasting Services Act and the Tobacco Advertising Prohibition Act because it showed the names, trademarks and brands of a tobacco company.
Seven lodged an application with the Federal Court this week which said, ‘The [authority] should have found that … broadcast material ”gives publicity” to a relevant matter only if it promotes or gives positive publicity to such a matter.”
It argued the screening images of tobacco products during a news story was an ”incidental accompaniment” to the broadcast and should have been exempt.
Source: smh.com.au
5 Responses
Erm, why were they doing a story on cheap cigarettes?
Surely there are more pressing issues than plain packaging?
Guess not…
you can’t even display cigarette packets in the stores, what makes Seven think they can display them on television?
What were they thinking?
These are the same Networks that give odds on sports betting. So they definitely don’t care about promoting stuff to ruin their viewers lives. Anything for a buck. Too bad they can’t do a dodgy operator expose on themselves. ‘Cos it doesn’t seem that hard.
dodgy. Their Out of the Blue program at 5.30pm on Sunday always promotes alcohol. They clearly have no morals