0/5

Push to add Drama

Cable channel TNT came up with a novel way of promoting its arrival in Belgium.

TNT came up with a novel way of promoting its arrival in Belgium.

In a town square in an average Flemish town it added a button with an arrow and the words “Push to add Drama.”

See what happened next….

[youtube]http://www.youtube.com/watch?v=316AzLYfAzw[/youtube]

8 Responses

  1. “7, 9, 10, who will be the first to rip off this?”

    Well, TEN has had people pushing a button for years on their promos. This is a different execution but same concept really…

  2. Awesome idea. I have been wanting a TNT channel in Australia ever since they dropped it in favour of TCM. I thought it would have had a lot of good programming opportunities as well until FX launched and now a lot of the major programming from the U.S. is taken.

Leave a Reply