Gaudily-dressed Gadget Guy Peter Blasina was featured in a story on Today Tonight on Monday in which he spoke about home phone technology, in a story on Telstra’s T-HUB2, but neither Blasina nor the show disclosed his association with Telstra.
The new T-HUB2 offers tablet technology through an Android operating system, TT explained. The story spruiked its new features that make the traditional home phone a thing of the past.
“As a transition product I think it’s pretty much on the money,” Blasina said.
“It’s very much a multi-purpose device and more evolutionary than revolutionary.”
But Blasina is a Telstra Technology Ambassador, fronting regular presentations around the country.
A Seven spokesperson told TV Tonight, “Today Tonight was unaware that Peter had a role with Telstra, and a disclaimer would have been included had we known. That said, we now understand his role is only to host training classes for the elderly on how to use the internet and mobile phones, as he does for other groups as an IT expert. He’s not paid to market Telstra or represent their products or services.”
This isn’t the first time questions about non-disclosure have been raised for Blasina.
In 2005, Media Watch questioned a tech-product appearance on Sunrise which failed to disclose that a trip to Las Vegas had been sponsored by LG and Samsung.
“In terms of disclosing the sponsorship by LG and Samsung … that is really up to Sunrise to disclose at the end of the program,” he said at the time.
Blasina’s own website does disclose:
The GadgetGroup Pty. Ltd. and its affiliates including Gadgetguy.com.au, are engaged, or have been engaged in, paid contract publishing and/or promotional arrangements with the following organisations:
more listed here.