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AFL statisticians joins zeebox

Social TV app zeebox will offer AFL live scores and player stats as part of a second-screen experience.

photoaflzSocial TV app zeebox has announced another partnership, this time with Champion data to offer a second screen experience with AFL matches.

Zeebox, which has already partnered with TEN, Foxtel and ABC, will offer live scores, Team & Player stats, quarter by quarter updates for all AFL games across free to air channels and Foxtel.

It’s an interesting move by the official AFL statisticians, given that Seven’s social TV app is FANGO.

Craig Blair CEO of zeebox Australia says: “Sports fans are a large and heavily engaged segment in zeebox. By offering live stats and allowing fans to share the experience while watching the live TV broadcast we are delivering the best-in-class, real time second screen experience to our AFL audience.

“Importantly, this partnership also allows our Brand Partners to deliver branded experiences to highly engaged Sports fans in zeebox which we can target by demographic, category or show …”

3 Responses

  1. considering the amount of on-screen pollution these apps get they seem to be very un-used. sometimes a poll question will be asked on screen, seen by well over a million people but less than 100 people will participate, They have been around for a while now and don’t seem to be gaining any traction, if anything they are declining, I think the peak was fango during the 2012 Aus open, probably a concern for the networks, they have invested heavily in them.

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