Seven takes Thursday …but a News Update tops ABC.
Ratings: Uh oh ....let's hope we're not headed for more News Updates coded separately just to tinker with the ratings.
With strategic coding of titles usually the domain of others, how long will it be before commercial networks start coding their News Updates just to land them in the Top 10 too? Please don’t take this as an endorsement.
And how can we get ABC to cease the practice (Miniscule is another that gets individual coding from ABC)?
Thursday was a soft night but Seven managed their first win for the week.
Seven network share was 27.5% then Nine 26.6%, ABC 20.3%, TEN 19.4% and SBS 6.2%.
Seven News (1.14m) was best for Seven then Mrs Brown’s Boys (963,000 / 430,000), Today Tonight (958,000), Home and Away (917,000), Deal or No Deal (522,000) and Citizen Khan (481,000).
Nine News topped the night with 1.17m. Next for Nine were ACA (969,000), The Footy Show (742,000), Top Gear (668,000) and Hot Seat (654,000).
ABC News (993,000) was ABC’s second best performer then Our Queen (857,000), The Checkout (840,000), 7:30 (690,000), Stephen Fry: Gadget Man (615,000). Grand Designs Revisited was 615,000.
TEN News (679,000) led for TEN then SVU (623,000 / 491,000), The Project (593,000), Jamie’s 15 Minute Meals (524,000 / 512,000). The Simpsons was 410,000.
Gourmet Farmer (368,000) was best for SBS ONE then Shane Delia’s Spice Journey (318,000), One Born Every Minute USA (182,000), World News Australia (162,000) and Marco Pierre White’s Kitchen Wars (137,000).
Neighbours led multichannels with 312,000.
The Morning Show: 145,000
OzTAM Overnights: Thursday 9 May 2013