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GEM Ashes bowls over ABC1, SBS.

Ratings: Massive numbers for the Ashes on GEM with a huge multichannel share of 12.2%.

2013-07-11_0914The Ashes on GEM pulled in huge audiences last night with GEM eclipsing both ABC1 in primary share and all of SBS channels combined.

With numbers that will have everyone reaching for the record books, GEM had a mammoth 12.2% share over ABC1’s 11.1% and SBS’ combined channels at 5.1%. It almost pipped TEN’s 12.9% primary share.

Nine coded the Ashes into two titles with 627,000 for Session 1 and 324,00 for Session 2.

Nine network stormed the night with 39.2% share then Seven 22.1%, TEN 17.3%, ABC 15.6% and SBS 5.8%.

The Block (1.35m) topped the night for Nine then Nine News (1.24m), ACA (1.08m), Hot Seat (717,000), Big Bang (625,000), Arrow (558,000), EJ Whitten Legends Game (477,000 in 3 cities), and Embarrassing Bodies (248,000 in 2 cities).

Seven News (1.2m) was best on Seven then Today Tonight (1.01m), Home and Away (838,000), Criminal Minds (637,000), Surveillance Oz (567,000 / 540,000) and Deal or No Deal (551,000) and The Mole (353,000).

MasterChef (777,000) topped TEN followed by Offspring (711,000), TEN News (681,000), The Project (564,000). The Simpsons was 411,000 and NCIS: LA was 327,000.

ABC News was strong at 905,000 for ABC1. 7:30 was 664,000, Adam Hills Tonight was 649,000, Qi was 637,000, Seasons was 405,000 but Wednesday Night Fever fell to 324,000 in its second outing.

On SBS ONE it was Tour de France (228,000 pre-race / 178,000 race), Bears of the Last Frontier (192,000), and World News Australia (170,000).

Sunrise: 327,000
Today: 320,000
ABC News Breakfast: 57,000 / 41,000

OzTAM Overnights: Wednesday 10 July 2013.

29 Responses

  1. @William – that’s because the bit-rate for GEM is lower than for One, prob because sport on One is native HD (albeit not full HD) while most (all?) on GEM is up-scaled SD.

  2. @Secret Squirrel
    One takes up a lot of space compared to the other channels. Gem’s broadcast on the USB recording was around 1.04MB/s while One is 1.4-1.6MB/s

  3. @William – in answer to your Q, I don’t think One (or Ten) produces any motorsport as such. They of course do produce the local hosting for the F1 preshow.

    I believe that the FOM world feed for the F1 is full HD (1920×1080 pixels). However, One only broadcasts in 1080i = 1440×1080 pixels.

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