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Oops. There’s no “i” in Natonal News on SKY.

And they say there's there's no "i" in "team"...

2013-09-09_1013SKY News made a typo with this title graphic for its National News.

They say there’s no “i” in “team” but there’s also no “i” in Natonal….

5 Responses

  1. This afternoon’s effort covering bushfires in Sydney was a masterclass in how not to do news.

    Audio off when reporter talking, crosses to Dick Whitaker for weather updates and then taking him off screen to go to a fullscreen shot of the fires – whoops, there goes Dick’s audio as well.

    Telling people to go to a rowing facility 30 minutes after firefighters put out an alert not to go to that area because it was being impacted by fires.

    Community television at its best, and simply not good enough.

  2. Oh dear! Can’t blame the designer who works with shapes and colours – should have been through many checks afterwards for spelling. Feel bad for all involved though.

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