TEN tipped to launch new datacasting channel
TEN appears set to launch a datacasting channel, Spree TV.
Datacasting channels have so far featured advertiser-related content including home shopping, brand funded, religious, community, educational and multi-cultural programming.
While they don’t contribute to network ratings, they do offer new revenue opportunities.
TEN previously partnered with TVSN shopping channel a year ago.
Spree TV is tipped to launch on September 17.