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Ashes scores summer ratings week for Nine

Ratings: Nine wins the week, including their first in Adelaide since taking ownership of NWS9.

2013-12-15_1644The Ashes have drawn bumper audiences for Nine, winning its first (non) ratings week from Seven in quite some time.

Allowing for some strategic OzTAM coding, the highest audience was Session 3 on Sunday (a week ago) at 1.58m viewers.

Seven’s best was Seven News (Sunday) at 1.08m viewers.

Nine won Sydney, Melbourne, Brisbane and Adelaide (their first since taking ownershipof NWS9) but Seven retained ever-loyal Perth.

Network:
Nine: 30.7
Seven: 26.3
ABC: 18.5
TEN: 17.9
SBS: 6.6

Primary channel:
Nine: 22.9
Seven: 18.3
ABC1: 12.5
TEN: 11.6
SBS ONE: 5.2

Multichannels:
GO!: 4.5
7mate: 4.1
7TWO: 4.0
ONE: 3.4
ABC2: 3.3
GEM: 3.2
ELEVEN: 2.8
ABC News 24: 1.7
SBS 2: 1.1
ABC3: 1.0
NITV: 0.3

It was also an easy win for Nine in the demos 16-39, 18-49 and 25-54.

Nine won Sunday, Wednesday, Thursday, Friday and Saturday while Seven ranked first on Monday and Tuesday. ABC bettered TEN on Sunday, Tuesday, Friday and Saturday while both tied on Wednesday.

3 Responses

  1. Given that Perth is the only capital city which doesn’t have prime time cricket, its not a surprise that it went to Seven.

    Will be interesting to see how the Big Bash rates, starting this Friday. Maybe Ten might have their first win of the year some time soon.

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