There is no hiding from some of TEN’s early evening numbers lately. While Sochi Winter Olympics has seen ONE topping multichannels, viewers are avoiding some of the entertainment content up against Reality alternatives.
Last night The Biggest Loser pulled 329,000 viewers, trailing its afternoon screening of The Bold and the Beautiful. At least network evening share has been reasonable, thanks to Sochi, but next week it lacks the games boost.
Seven network share was 35% then
Nine 27.0%, TEN 17.8%, ABC 15.9% and SBS 4.4%.
My Kitchen Rules dominated for Seven with 1.88m viewers then Seven News (1.07m / 1.07m), The Blacklist (980,000), Home and Away (960,000), Million Dollar Minute (452,000),and Marvel’s Agents of SHIELD (421,000).
Nine News (1.17m / 1.14m) led for Nine followed by A Current Affair (1.06m), The Block (1.05m), Hot Seat (619,000) and David Blaine: What is Magic? (565,000).
TEN Eyewitness News (601,000) topped TEN followed by The Project (459,000 / 317,000). Next was The Bold and the Beautiful at 356,000, The Biggest Loser (329,000). Sochi evening numbers were split across ONE 302,000 and TEN 297,000.
ABC News (829,000) was best on ABC1 followed by 7:30 (560,000) Mad as Hell (527,000), Spicks and Specks (520,000), The Moodys (370,000). Would I Lie to You? was 271,000.
Indian Ocean with Simon Reeve was 219,000 on SBS ONE then One Born Every Minute (198,000) and World News Australia (143,000).
ONE’s Winter Olympics saw it lead multichannels with a 6.3% share.
OzTAM Overnights: Wednesday 19 February 2014