Arena’s The Real Housewives of Melbourne has become Foxtel’s highest rating Reality production ever according to the Pay TV provider, and the second biggest local series launch to date, just behind SoHo’s Wentworth.
The show pulled a cumulative average audience of 542,000 viewers for all airings and timeshifted viewings of episode one.
However, a press release for 2008’s Australia’s Next Top Model finale indicates a cumulative audience of 570,000 viewers across its multiple viewings.
Foxtel Executive Director of Television Brian Walsh said: “There is no doubt that The Real Housewives of Melbourne are taking Australia by storm. The incredible viewer reaction we have had to this program is a testament to the brilliant casting and production values of the series.
“Foxtel subscribers are now, more than ever, personally programming their viewing. This terrific cumulative audience result is a sign of the times for TV viewing, as more people are timeshifting their viewing and using Foxtel’s groundbreaking iQ technology to watch shows when it suits them. Results can longer be judged on one airing.
“Additionally, in a crowded television market, Foxtel’s encore strategy enables our subscribers’ more than one option of when to view their favourite programs.”
Arena will record a reunion special with Andrea Moss, Chyka Keebaugh, Gina Liano, Jackie Gillies, Janet Roach and Lydia Schiavello later this month, hosted by Alex Perry.
Sundays at 8.30pm on Arena.