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#7DaysLater wins digital award from International Emmys

ABC2's bold crowd-sourcing project wins an award at MIPTV in Cannes.

2014-04-09_0048ABC2’s #7DaysLater, in which a crowd-sourcing comedy episode was scripted, shot and aired within 7 days, has been recognised by the International Emmys.

#7DaysLater from Australian Broadcasting Corporation / Ludo Studio won the Fiction category.

The bold interstitial, which aired last year on ABC2, draws upon public ideas submitted via digital platforms like Facebook, Twitter, Instagram and Google Hangouts, including script lines, character development, themes, locations, props, effects, a musical score, and extras.

The 6 part series included guest stars Corey Feldman in an alien love triangle, Colin Mochrie as an inprov drama queen and Toby Truslove in a Q&A zombie political debate.

It was one of just three digital projects announced by the International Digital Emmy Awards at MIPTV in Cannes.

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