Foxtel’s “free plug” for Fetch TV
Hats off to SKY News Business for interviewing Fetch TV CEO Scott Lorson on its Media Week programme.
- Published by David Knox
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Hats off to SKY News Business this week for interviewing Fetch TV CEO Scott Lorson on its Media Week programme.
While there are often cries about Foxtel having a monopoly on Pay TV in Australia, the media news show was happy to let Lorson spruik the attributes and subscription services of Fetch TV, including how it competes against streaming movie services.
“Given we’re a PVR first and a set-top box play second when we talk about a Presto, Netflix or Quickflix, these are applications or destination sites, but they’re not competing for that main living room experience,” he said.
“So if you’re looking for comparisons, I guess the T-Box, Fetch, Foxtel are trying to be that main service. I guess from a price perspective there are natural comparisons.
“Probably the best way to describe Fetch is we’re ‘Freeview Plus Plus.'”
Not often media players provide a platform for their competitors to sell their wares.
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2 Responses
Mate there is a difference between Foxtel and Fetch TV that is the Foxtel is a services but also has it’s own channels that are exclusive to the platform, where as Fetch TV is a service that deals in non exclusive rights to channels that are already out there but doesn’t have it’s own channels and is solely an HDMI device with RF and Ethernet/ Wireless connectivity to display content.
It’s not quite the same thing but I’ve seen ads for Fetch TV on SBS lately. Don’t know if 7, 9, and 10 have them but the ad revenue is likely to be greater than any potential additional losses of revenue to Fetch (caused by the ad) down the track.
I actually found it strange during Soccer World Cup fox sports was saying that you could see the games on SBS – can’t say I’ve ever seen that sort of free plug for another broadcaster