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Gillard book interview wins timeslot for Nine

Ratings: Julia Gillard interview rates higher than John Howard as Nine takes Tuesday night.

gilljuRay Martin’s Julia Gillard: The Whole Truth interview won its timeslot at 1.19m viewers, which was 169,000 more than Sunday Night‘s interview with John Howard and managed a slight increase on its lead in of Nine News 6:30 (1.14m). Much of the interview was a free plug for her book.

That said, it’s important to note the shows were in different timeslots and different nights, finishing 90 minutes apart. At 7pm the number was equivalent to a well-performing episode of A Current Affair.

Nine network won Monday with a share of 32.8% then Seven 29.5%, TEN 16.5%, ABC 15.9% and SBS 5.2%.

The Block (1.28m) again topped the night. Nine News was 1.14m / 1.08m, Big Brother‘s first (cruel) eviction was 717,000 and Hot Seat was 543,000. Footy Classified was 209,000 in 3 cities. Arrow was 174,000.

The X Factor was best for Seven at 1.09m then Seven News (1.04m / 998,000), the season finale of Winners and Losers (993,000), Home and Away (980,000), Million Dollar Minute (533,000) and The Last Days of Brittany Murphy (496,000). Suits was 144,000.

TEN Eyewitness News was 612,000 for TEN. The Project was 527,000 / 420,000, Jamie’s Comfort Food was 453,000, NCIS was 436,000 and Under the Dome was 304,000.

ABC News (728,000) topped ABC then 7:30 (657,000), Brilliant Creatures (597,000), Foreign Correspondent (591,000),  At the Movies (423,000) and QI (415,000).

On SBS ONE it was The Sixties (242,000), Insight (179,000), SBS World News (128,000) and Dateline (126,000).

GEM’s Midsomer Murders led multichannels at 314,000.

The Morning Show: 160,000 / 101,000
Mornings: 111,000
Studio 10: 58,000 / 34,000

OzTAM Overnights: Tuesday 23 September 2014

24 Responses

  1. Agreed, her performance was better than most seen in aussie productions, it’s a shame hardly anyone saw it. My point was that the episode was nothing new in concept and execution (although well done in it’s own right) and there wasn’t much unique about it.

  2. A two hander has not been done better the “The Fly” episode of Breaking Bad. Bottom did series after series of two handers. Most episodes of In Treatment only used two characters. Admittedly these were on set rather than location, but being on set (or “bottle” eps in the case of “The Fly” & In Treatment) makes the filming, scripting and certainly the edit much trickier and more skillful. As an editor, I’d welcome the vast variety of cutaways a location provides and from a scripting perspective you have the location to write from. Most recently though, episodes of the US Wilfred were often two handers, I believe a few were location based. Like I said, done well but nothing ground breaking.

    1. Yes but none are Australian. Not sure who used the words ground-breaking. I said it was unique and bold and “I am hard-pressed to think of anyone else making this kind of television right now, at least in this country.”

  3. David, I watched Please Like Me on your recommendation. While it was indeed well shot, directed and acted, it was nothing ground breaking, at all. I thought the script was a bit under-cooked. Having said that it is one of the better Aussie dramas, however, Josh is a divisive fella and I can see why he only appeals to a very small minority. Which leads me to ask… why exactly does he speak like a special needs Welsh child?

  4. @Matthew See – I think it’s more an issue of relevancy. Howard has been out of power for 7 years now, has released his tell-all book and has been featured in numerous interviews over the years since departing office. Gillard by contrast was PM little over a year ago, was removed from office by her own party and has barely been seen since until the recent Royal Commission has brought her back ito the limelight, so there’s a lot more ambiguity and curiosity surrounding her. It would make sense her interview would attract more interest.

  5. it was boring. CH9 had screened most of the interview in it’s promotions and all day on Tuesday in its various news and ‘current affairs’ programs. A lost opportunity.

  6. It was more a love in than an interview. I think ray was totally biased towards Julia, the questions were too soft and he missed many opportunities to dig deeper. Tracey would have been much tougher and more balanced I think. criticisms of abbot (who i cant stand)went unchallenged and there was little criticism of julias prime ministership which has to rate as one of the poorest ever.

  7. The Julia interview seemed very rushed and ultimately rather pointless. They tried to cram a lot of information into a very short time-slot. The way Ray would ask Julia to ‘stay with us, we’re going to take a break’ was very clunky for such an experienced interviewer given it was pre-recorded and she was clearly not going anywhere.

    This should have been an hour-long 60 Minutes special by Laurie Oakes.

  8. I did not watch either interview but it is rather bemusing that considering that Howard and Gillard were never direct opponents to each other, having been leaders of their parties in separate points in time, Gillard beats Howard with ratings for her interview.
    I know Howard in his interview has been scathing with his assessment on Gillard, it is probably distressing for him that more people watched Gillard than him.

  9. What a waste of time interview. I got the feeling the editing was forced to cut anything that might have been damaging to the current government and Tony Abbott. Perhaps if it was on ABC or SBS it might have been’hard hitting’.

    Was a 30 min advertoriall for her book.

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