Martin Place siege: ABC / SKY News
How did our two rolling news channels cover the Sydney siege?
Both ABC and SKY News sent through some information early yesterday morning, which I am republishing in full.
The ABC had more than 40 staff in the field including reporters, camera operators and linking staff. Overnight there were two reporters on site, three camera operators and a links operator. Those numbers don’t include editors, producers and graphics back at base. Director of News Kate Torney and Head of Content Gaven Morris also worked through the night to oversee the coverage, which was led by the radio, television and digital producers.
News 24 mounted rolling coverage from around 10am AEDT yesterday throughout the day and overnight from strengthened teams of producers and presenters, including live coverage of all news conferences and analysis from experts. It was live through the night and broadcast live pictures of the cafe when the siege was broken with the storming of the building by police just after 2am.
ABC1 picked up the rolling coverage from 1030am yesterday and is sticking with it until this afternoon at least. NewsRadio went to rolling coverage at about the same time and also carried on right through the night. ABC Sydney 702 also went to rolling coverage from shortly after 10am until 10pm. They also ran regular updates throughout the night.
When news of the siege first broke, ABC News Digital moved into live coverage mode, launching a live blog and utilising reporting from across the ABC to cover the story as it unfolded. Rosters were shuffled and resources re-allocated to cover the story through the night, allowing us to bring the news direct to the audience when events came to a head in the early hours of Tuesday morning.
At all times the ABC was careful to report only what could be verified and waited to confirm all facts before broadcasting.
· Yesterday, ABC and ABC News 24’s combined metro reach was estimated to be 3.7 million (23% of the metro population).
· Yesterday, ABC News 24 reached 1.3 million viewers across the five cities (8% of people living in metro markets). This was the highest daily reach this year. This year to date, ABC News 24’s average daily reach was 773,000 (4.8%).
· ABC News 24’s five city daytime (6am-6pm) share was 3.8% and prime-time share was 2.5%, both higher than ytd averages. This year to date, ABC News 24’s average daytime share was 2.7% and prime-time share was 0.9%.
· Last year’s Federal Election coverage (7th September) and the Leadership Spill coverage (26th June) achieved higher audiences.
· Yesterday, Sky News’ prime-time share was 1.5% and its day-time share was 2.6%.
· Yesterday, ABC’s reach was 3.1 million (19.1% of the metro population).
· ABC achieved a five city prime-time share of 9.5% and ranked third behind Seven (18.3%) and Nine (17%). ABC’s day-time share was 7.1%.
Source: OzTAM metro overnight data. Reach based on 5 consecutive minutes.
ABC News 24 Streams
· There were 428,000 plays of ABC News24 (on all platforms – geoblock lifted). This is up significantly on the estimated 2014 daily average of 12,000.
We have been Live on air and in rolling coverage since the ordeal began. We’ve also had a Live blog online during this time and 24-hour activity across social media.
A number of our team have been (and continue to be) on location including; Cameron Price, Dan Murphy, Celina Edmonds, Laura Jayes, James Bracey, Chris Kenny.
We’ve also had commentary back in the studio the entire time with David Speers, Peter van Onselen, Stan Grant, Helen Dalley, Jim Middleton, Kristina Keneally, Paul Murray, Ashleigh Gillon, Vanessa Grimm, Sharon Mckenzie, Terry Gallaway and this morning Nina Stevens, Kieran Gilbert and Stan Grant.