Nine wins first ratings week of the year

Ratings: Cricket helps Nine to its first ratings week over Seven -but will it be short-lived?


The Nine Network has won its first ratings week of the year -by just 0.2%.

Nine’s week was spearheaded by sport with the ICC Cricket World Cup driving a 43% share on Thursday. The week went down to a Saturday night battle with Seven, but Nine’s victory could be short-lived with Timeshifted numbers potentially delivering the win to Seven.

Nine: 30.6
Seven: 30.4
ABC: 17.3
TEN: 16.4
SBS: 5.3

The ICC Cricket World Cup scored 1.66m / 823,000 viewers for Nine, its biggest single audience so far this year. Next for Nine was The Block coded as Room Reveal (1.29m) / Sun: 1.14m, Nine News (Sun: 1.14m) and 60 Minutes (988,000).

My Kitchen Rules continues to dominate the landscape, at #1 with 1.71m viewers for Seven. Other brands included Seven News (Sun: 1.13m), Sunday Night (962,000) and Australia: The Story of Us (868,000).

The Doctor Blake Mysteries (869,000), Australian Story (804,000) and ABC News (Sat: 784,000) led for ABC.

The Odd Couple (709,000 / 637,000), Shark Tank (638,000) and NCIS (578,000) were best for TEN.

On SBS ONE it was Who Do You Think You Are? (304,000), Walking Through History (272,00) and The Missing Evidence (266,000).

Primary channel:
Nine: 22.1
Seven: 21.9
ABC: 13.1
TEN: 11.1
SBS ONE: 4.3

7TWO / GO!: 4.5
7mate: 4.1
GEM: 3.9
ABC2 / ONE: 2.4
ABC News 24: 1.4
SBS 2: 1.0
ABC3: 0.5
NITV: 0.1

Nine also won the key demos 16-39, 18-49 and 25-54.

Nine won Tuesday, Thursday Friday and Saturday. Seven took Sunday, Monday and Wednesday. ABC bettered TEN on Wednesday, Friday and Saturday, and Seven on Saturday.

Seven won Brisbane, Adelaide and Perth, while Nine won Sydney and Melbourne.

This week and next are Easter non-ratings.

11 Responses

  1. Hey Ch 9, imagine you had actually bothered to chase the rights properly and shown the whole of the World Cup on GEM and GO, while broadcasting all Australian and selective matches (IND vs PAK for example) on Ch 9

    You probably would have won all of the last 5 weeks

  2. Am I correct in thinking the next two weeks ratings are not included in the official ratings season as it is Easter, so what ever channel wins this week and next does not count or am I incorrect?

    1. There are some TV viewers who treat it like a sport and cheer when a show that they watch or their favourite network does well and, equally, gloat when a rival show or network doesn’t. Children, mostly.

    2. Actually, part of a problem that I see is advertisers not really understanding the ratings system. For example, as MM points out, the two weeks of Easter are not included in the seasons rating’s scores so you really need to be savvy enough to enquire about these potential statistical shortfalls and apply a generous dose of common sense.

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