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Audiences still not drawn to ANZAC programming

Ratings: Both Sunday Night and Foxtel feel the audience fatigue on centenary commemorations.

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Viewers are still showing a lack of interest in ANZAC themed programming with less than a week until centenary commemorations.

Sunday Night‘s part two of The Power of Ten presented by Ben Roberts-Smith drew 674,000 viewers, plunging from its MKR lead-in of 1.36m viewers and trailing 60 Minutes (1.19m).

Meanwhile Foxtel premiered its Deadline Gallipoli miniseries but the numbers were too low to crack the Top 20, dominated by Sport, Real Housewives and replays of The Simpsons.

On Free to Air the night turned into 2 x two horse races, with Seven only pipping Nine due to its multichannel share and a tie for third place.

Seven Network’s share was 31.2% then Nine 31.0%, TEN and ABC both on 16.1% and SBS 5.7%.

Seven News (1.46m) topped the night for Seven then My Kitchen Rules (1.36m), Sunday Night (674,000) and Castle (376,000 across two episodes).

The Block‘s strategically coded episode (Room Reveal: 1.28m / 1.18m) was best for Nine then Nine News (1.28m), 60 Minutes (1.19m), Stalker (482,000) and The Following (196,000).

ABC News (893,000) led for ABC then Australia’s Great War Horse (630,000), Poldark (595,000) and Compass (341,000). Fortitude was 273,000.

Modern Family (609,000 /517,000) topped the night for TEN. Shark Tank was 548,000, NCIS: New Orleans was 403,000, TEN Eyewitness News was 334,000 and Empire was down to 68,000 in 4 cities and 49,000 in 3 cities.

Rome: The World’s First Superpower (256,000), Jesus: Rise to Power (209,000), Dateline presents: Putin’s Way (199,000) and SBS World News (177,000) completed the night for SBS ONE.

GO!’s Big Bang Theory was in front on multichannels at 238,000.

OzTAM Overnights: Sunday 19 April 2015

55 Responses

  1. The Power of Ten was excellent and informative…..Seven need to be congratulated for investing in a a quality doco on Australian history….Something the commercial networks very rely do… and should….and with these recent ratings probably will not again. Very sad.

  2. I believe part of the viewing problem is that the audience were not prepped for the shows that first came out (too early) this year. The government offered a fair number of grants etc to projects but where has been the 2015 public ‘announcement’ that this year was a special one in our history – and a collective backing from say both sides of government. No preparation means many in the general public were/are largely unaware of what this day represents and the too-early shows weren’t as well received as they may have been if they had been aired over the Anzac weekend. David is right, if you didn’t like the drama, try and watch a documentary. There are so many evocative and brilliant stories and I hope most of us can spare a little time to recall those who served. Read something on the War Memorial site if the TV shows aren’t pinging your interest.

  3. To add another general comment aimed at the Networks: too many ppl are going else where to view content with streaming services or just switching off. The ANZAC theme is only suffering due to viewer fatigue with poor programming and over saturation via advertising! Not sure how the additional Renovatuon shows will fare…

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