Boomerang to add Warner Bros. animation titles

Animation channel Boomerang will be stepping up its original content with titles including Bunnicula, Be Cool Scooby-Doo! and Wabbit as part of nearly 450 half-hours of programming from Warner Bros. Animation.

The deal between Turner Broadcasting and Warner Bros. includes classic animation from the Hanna-Barbera, MGM and Warner Bros. Animation collection, a total of 3,500 titles.

“Turner Broadcasting has a very strong kids and family business around the world and our exciting new partnership with Warner Bros. presents a number of new opportunities that will help strategically grow the Boomerang brand,” said Christina Miller, President and General Manager, Cartoon Network, Adult Swim, Boomerang.

“Through this expanded relationship with our corporate partners, we will create new content that will engage fans across a variety of screens and platforms and further grow these timeless franchises that we’ll leverage not only across Boomerang but also our global kids and family portfolio of businesses.”

Premiering this year will be the first of Boomerang’s new original series from Warner Bros. Animation. Bunnicula is an all-new animated comedy series based on the bestselling children’s book of the same name. The series follows the paranormal comedy adventures of Bunnicula the vampire rabbit, who – instead of drinking blood – drains the juice of carrots and other vegetables to boost his supernatural abilities.

Be Cool Scooby-Doo! is an all-new 22-minute animated comedy series featuring the Scooby gang, back with a modern comedic twist on the beloved classic. This time, the gang is working as hard to solve their own personal problems as they are to solve the endless, mind-bending mysteries that await them.

In Wabbit – A Looney Tunes Production, Bugs Bunny is starring in all-new shorts that find the iconic carrot-loving rabbit matching wits against – and getting the best of – classic characters like Yosemite Sam and Wile E. Coyote, along with brand new foes.