With September ticking over it means Upfronts are not far away, the annual showcase of new and returning titles to advertisers.
TEN is first cab off the rank with the invitations this year, sending out “Save the Dates” for its event at The Star in Sydney on November 19th, also where it held its jungle-themed 2014 event.
TEN has a much better pitch to advertisers this year as the only commercial network to grow its prime time audience in 25 to 54s and total people.
TEN has enjoyed its best first-half ratings performance since 2012 with new titles including I’m A Celebrity Get Me Out Of Here, Shark Tank and Gogglebox all lifting the network..
MasterChef has scored the highest rating non-sport program so far this year and The Bachelor also up on 2014.
There’s no word yet what will comprise its Upfronts showcase but there will be interest on those Offspring rumours and the network needs to re-energise its Drama slate.
Other networks are yet to confirm their plans for their annual events, all of which will send the rumour mill into overdrive.