Nine’s new lifestyle channel Life and SBS channel Food Network will be added to OzTAM ratings from November 29.
A spokesperson confirmed to TV Tonight OzTAM has four or five dates a year when channels can be introduced, deleted or change names.
The next date is on 29th November, 3 days after Nine switches to HD for its primary channel and launches multichannel Life. Food Network on SBS launches on Tuesday November 17th.
Nine will have four channels, one extra to those of Seven and TEN. Whether that gives it a competitive ratings edge isn’t clear.
Nine’s Andrew Backwell recently said, “It’s how you divide the spectrum. So you can have one HD channel and break up your channels into standard definition and datacasting. So it’s not a question of how many channels you can have but how you fit them into your digital spectrum.
“We’ve re-adjusted our spectrum so by making Nine HD, GEM goes back to Standard Definition.”
Meanwhile OzTAM’s new video player measurement report will launch in the next few weeks.