My Kitchen Rules has come out on top in the unofficial ratings battle for Monday at 1.58m viewers.
It trumped TEN’s I’m a Celebrity Get Me Out of Here! on 927,000 viewers and Nine’s Australia’s Got Talent on 785,000.
It was the first night all three networks went head to head with their early-evening content, giving us some idea of where viewers are headed.
In the unofficial war, Seven’s network share was a hefty 30.8% then Nine 24.9% and TEN 20.3%. ABC was a close fourth on 19.3% and SBS 4.7%.
MKR has launched just below its 2015 launch of 1.6m viewers, setting up the network for another stellar run. I’m A Celebrity, which paid handsomely for Shane Warne to enter the jungle, dropped on its second night but is up 23% on its second episode from last year. Australia’s Got Talent began in third place but slipped to fourth behind Australian Story (785,000) at 8pm.
Returning series The Farmer Wants a Wife drew 763,000 for Nine, also fourth in its slot.
Elsewhere The X-Files was 774,000 for TEN.
Full ratings wraps return next week with the start of 2016 ratings.
OzTAM Overnights: Monday 1 February 2016.