From 7:30pm last night, TEN completely dominated the competition.
MasterChef was the night’s top show at 1.11m and another 854,000 for its masterclass. Gogglebox then took the lead from 9:40pm with another 530,000 viewers. In the demos last night TEN killed it, including all top 4 rankings in 18-49 year olds and it won the Primary channel.
So why did it come third for the night? Multichannels.
TEN was let down by its performance on ELEVEN and ONE and also has one less multichannel than its competitors. It’s a victory for TEN to win the Primary channels as it did last night but nigh on impossible to claim the night when its multichannels are lagging.
Meanwhile Seven News pipped Nine News but ACA won its slot. Kitchen Cabinet and Rake did good business for ABC while SBS cooking shows are getting crushed by TEN.
Nine network won Thursday with a 27.0% share then Seven 25.3%, TEN 24.2%, ABC 18.1% and SBS 5.5%.
Nine News was 1.06m / 983,000 for Nine then A Current Affair (865,000), RBT (645,000), Hot Seat (583,000), The Footy Show (383,000 in 3 cities). Movie: Four Weddings and a Funeral was just 135,000 in 2 cities.
Seven News (1.09m / 1.01m) was best for Seven then Home and Away (754,000), The Chase (696,000 / 455,000), Highway Patrol (503,000). Movie: Knocked Up was just 162,000.
MasterChef Australia was #1 for TEN with 1.11m / 854,000. The Project was 657,000 / 453,000, Gogglebox concluded with 530,000 and TEN Eyewitness News was 485,000.
ABC News (759,000), 7:30 (676,000), Kitchen Cabinet (653,000), Rake (626,000), Utopia (325,000) and Antiques Roadshow (315,000) comprised ABC’s Thursday.
On SBS it was Poh and Co. (176,000), Made in Italy with Silvia Colloca (162,000), SBS World News (128,000), Gourmet Farmer (127,000), noma Australia (122,000). Follow the Money was just 72,000.
You know it. Shaun the Sheep ruled multichannels with 276,000.
OzTAM Overnights: Thursday 26 May 2016