ABC, TEN lift in buoyant ratings week

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Never mind the big guns, last week the attention turned to TEN and ABC, both of which improved their share.

TEN won the primary channel three nights in a row, thanks to MasterChef Australia. The return of Offspring was another positive for the week.

Saturday’s election was a mighty drawcard for the ABC, winning the night and seeing a record share for ABC News 24 of 9.5%.

But the week was again won by Seven.

Meanwhile it was the closest battle of the year in the Demos. TEN won 16-39, Seven won 18-49 and there was a tie for 25-54 between Seven and Nine.

Network:
Seven: 28.1
Nine: 25.8
TEN: 20.5
ABC: 19.6
SBS: 6.1

Primary channel:
Seven: 17.9
Nine: 17.7
TEN: 15.5
ABC: 13.4
SBS: 4.2

Best brands this week were:

Seven: Seven News (Sun: 1.26m), House Rules (Sun: 1.05m), Sunday Night (790,000) and Better Homes and Gardens (769,000).

Nine: Nine News (Sun: 1.24m), The Voice (1.01m), A Current Affair (815,000) and Love Child (697,000).

TEN: MasterChef (Wed: 1.2m), Offspring (965,000), Have You Been Paying Attention? (827,000) and NCIS (668,000).

ABC: Australia Votes: Election Night Live (856,000), ABC News (Sun: 851,000), Australian Story (790,000) and Grand Designs (798,000).

SBS: Great Continental Railway Journeys (346,000), Michael Mosley: Trust Me, I’m a Doctor (263,000), Treasures Decoded (255,000) and 24 Hours in Emergency (249,000).

Multichannels:
7TWO: 4.5
7mate / GO!: 3.5
ABC2: 3.2
ONE: 2.6
ABC News 24 / GEM: 2.5
ELEVEN: 2.4
7flix: 2.2
9Life: 2.1
SBS 2: 1.0
SBS Food Network: 0.7
ABC3: 0.5
NITV: 0.2

Seven won Monday, Tuesday, Thursday and Friday. Nine took Sunday. Both Seven and Nine tied for Wednesday, while ABC won Saturday. TEN also bettered Nine on Thursday.

Seven scored all cities except Sydney which fell to Nine.

5 Comments:

  1. Maev....Sydney

    I was on ABC News 24 for the election….but then I usually am….
    And I have really enjoyed SBS: Great Continental Railway Journeys

  2. Secret Squïrrel

    Australia Votes is 1.22M when you include ABC24 numbers. More than I would’ve guessed given how sick people seemed to be of the long lead-up to the election.

  3. Is Ten about to launch a new multi channel? Strange how WIN have channel 84 still on & playing music to a bunch of logos. They may be aware of something coming?

    • Dear God, no more channels to further dilute the audience. WIN would have vacant channels thanks to dumping GOLD etc. in the changeover. I just wish they would run their wallpaper loop on one of them.

      • Gold is still there as is TVSN. I have noticed that they don’t state WINHD on a logo. Most people, if not all, now have HD receivers.

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