A clever billboard campaign simply declaring “Netflix is a joke” has been getting attention in LA & New York.
Social media users were posting shots of the signage with Netflix remaining silent on whether it was behind them.
But media reports now claim they are part of a wider campaign that will soon feature Jerry Seinfeld, Chris Rock and Dave Chappelle, among others, all together to promote Netflix’s comedic offerings.
Along for the comedic ride will be Netflix stars like Kevin Spacey, who will be interacting with the comedians in character, plus other Netflix stars.
Source: Hollywood Reporter