Bingeing in public is on the rise

Binge viewing is increasing outside the home, according to new data from Netflix.

In a world of 2.4 billion smartphone users, 67% of Netflix global viewers are bingeing on the move, caring less about personal space, screen sharing or spoiling.

45% of those watching on the go have caught a backseat binger snooping on their screen. Only 18% of public bingers have felt embarrassed about what they’re watching and 77% refuse to turn off their show or movie, according to the data.

While 11% have had a show or movie spoiled by seeing someone else’s screen, the numbers rise to 24% in countries like South Korea.

27% of public bingers have had a stranger interrupt their show or movie to start a conversation about what they’re watching. The data also showed Mexico, Colombia and Chile are the “most outwardly emotional countries” where users are prone to laughing or crying out loud in public whilst bingeing their favourite shows.

Public bingers even listed “access to movies and tv shows” higher than food and beverages (30% versus 25% and 23%, respectively).

Methodology
The survey was conducted by SurveyMonkey from August 24 – September 7, 2017 and based on 37,056 responses. The sample was balanced by age and gender and representative of an adult online population who watch movies and TV shows via streaming services in public settings in The United States, Argentina, Australia, Brazil, Canada, Chile, Colombia, France, Germany, India, Italy, Malaysia, Mexico, Netherlands, Philippines, Poland, South Korea, Spain, Sweden, Taiwan, Thailand and Turkey.

5 Comments:

  1. jezza the first original one

    I wouldn’t want to binge on The Girlfriend Experience in public….inappropriate for sure. Timewise it is good though at 26-30 mins per ep..

  2. Binging is watching multiple episodes a of show in one sitting. Even with Network TV eps coming in at under 40m it’s impossible to binge on on a typical train, bus trip or lunch break. Over 50% of binging is people watching episodes of old series of their favourite shows. Which is why it doesn’t matter that you take in and remember much less of what you binged.

    What they mean is streaming. And the idea that you can be spoiled by deliberately eavesdropping over someone’s shoulder is ridiculous.

  3. I think the risk of spoilers is greater when show’s are not fast tracked then the possibility of glimpsing something in public. If a show’s available and you don’t choose to watch it within a reasonable time that’s the risk you take. When you are waiting for a show to air and the network has chosen to delay it, that’s when it becomes unfair to the viewer.

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