Australian Grand Prix breaks Foxtel records
Sebastian Vettel's win drew a 36% increase on last year for FOX Sports.
- Published by David Knox
- on
- Filed under Subscription
FOX Sports coverage of the Australian Grand Prix has broken Subscription TV records as the most watched race with an average audience of 304,000 viewers.
Sebastian Vettel’s win was a 36% increase on last year’s average. On TEN the race averaged 612,000 viewers, down on 2017’s 701,000.
Saturday’s qualifying and third practice session also achieved its highest ever audience, with 180,000 and 107,000 viewers respectively. Together with football events, FOX Sports achieved its highest ever daily share on Saturday at 25.18%.
FOX Sports’ Head of Television, Steve Crawley, said: “This is a fantastic result for FOX Sports and for Formula 1. We knew our ad-break free coverage of the qualifying sessions and race would be a game changer, and clearly fans loved it, with a 36 per cent increase on last year’s race audience.
“And the season has only just begun. Fans can expect more of our unrivalled coverage throughout the year, with every event from now on exclusively live on FOX Sports.”
The Supercars Championship also broke records over the weekend, with Race 6 more than doubling its audience from last year’s Sunday race attracting 190,000 viewers.
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2 Responses
I streamed TEN on my PC…way better viewing than my old TV …which does not get a lot of use these days….Excellent 3 days….I appreciate breaks…not sitting in one spot for that many hours…
To think Ten drew more than double their race audience just 6 years ago