Vodafone is entering the Streaming device market with a new 4K hub that will compete with Telstra TV, Optus Fetch, Apple TV and Amazon’s Firestick.
Retailing at $120, the Android device has access to Google Play and its apps, is compatible with free-to-air TV tuners and comes with a remote that features one-button access to Netflix and YouTube plus dual-band Wi-Fi.
It is also available for $5 a month when signing to a 24 month NBN plans — Essential Plus and Premium — starting at $79 per month, both include 12 months of Netflix to boot.
If you already have a Netflix account you will be provided with a code to receive the next 12 months of your standard subscription for free.
Vodafone TV will also work on rival broadband connections so you don’t have to be a Vodafone broadband customer to use it.
A key point of difference is a commitment to an open platform.
“We’re not going to maintain the status quo by buying up content rights and building walls around it,” said Ben McIntosh, Vodafone’s Consumer Business Unit Director. “We don’t think it’s fair that Australians are being locked out of access to content they want to watch.
“Australians want fast and reliable broadband, with the freedom to watch the content they love when they want. This is exactly what Vodafone is fighting for.”
Vodafone TV will be available in Vodafone stores from the middle of April.