Handmaid’s Tale lifts SBS, Seven wins Thursday.
Ratings: MKR tops the night at 1.07m viewers. Footy Show loses to Front Bar in Melbourne.
Fast-tracked new episodes of The Handmaid’s Tale saw SBS share lift last night.
Last Thursday SBS had a share of 7.1%. Last night it increased to 9.2%.
The drama averaged 270,000 viewers over the two episodes -if SBS had coded each separately as commercial networks do, no doubt it would be higher. The episode was also available at SBS On Demand meaning many fans would have ignored the linear broadcast.
My Kitchen Rules again topped the night at 1.07m viewers ahead of 7:30, NRL and Show Me the Movie. TEN’s panel show dipped from 423,000 to 353,000 last night due to the extra MKR competition this week.
Nine’s Footy Show combo was 396,000 across both editions, but crucially the AFL edition in Melbourne (152,000) lost out to The Front Bar (170,000) in that market.
Wentworth is now underperforming on ABC at just 155,000 viewers -most fans have doubtless seen the series.
Seven News, ACA (just) and The Chase were timeslot winners.
Seven network won Thursday with 33.8% then Nine 26.5%, TEN 16.2%, ABC 14.2% and SBS 9.2%.
My Kitchen Rules was #1 with 1.07m then Seven News (984,000 / 971,000), Home and Away (680,000), The Chase (608,000 / 402,000) and The Front Bar (265,000). First Dates UK was 137,000 in 2 cities.
Nine News (908,000 / 889,000) led for Nine followed by A Current Affair (762,000), Hot Seat (455,000 / 277,000), Thursday NRL (431,000), and The Footy Show (396,000).
The Project (435,000 / 333,000) was best on TEN then TEN Eyewitness News (435,000), Show Me the Movie (353,000), Family Feud (326,000) and Law and Order: SVU (291,000).
ABC News (733,000), 7:30 (517,000), Kiri (387,000), Sammy J (304,000), Think Tank (202,000) and Wentworth (155,000) comprised ABC’s night.
On SBS it was Great British Railway Journeys (299,000), The Handmaid’s Tale (270,000), Luke Nguyen’s Food Trail (200,000) and SBS World News (137,000).
Peppa Pig topped multichannels with 203,000.
OzTAM Overnights: Thursday 26 April 2018