News Breakfast closing the gap on Today
Ratings: Seven News, ACA, MAFS & Travel Guides all win primetime slots.
ABC’s News Breakfast is closing in on Nine’s Today show.
Yesterday Sunrise easily won the battle at 291,000 with Today trailing at 181,000.
News Breakfast pulled a total of 162,000 viewers, albeit across two channels ABC (125,000) and ABC News (37,000).
Yesterday Nine’s Head of Content Production & Development Adrian Swift told TV Tonight the network has patience for a long term results.
“The reality is when you change your line-up it takes a long time to bed in. We’re not concerned. We are absolutely convinced we will get there,” he said.
Meanwhile there was much better news where it counts most, in primetime.
Married at First Sight was #1 and topped the demos with 1.28m ahead of My Kitchen Rules on 753,000.
7:30 (529,000) and Foreign Correspondent (380,000) took a combined third place with Ambulance Australia in fourth on 366,000.
Nine network won Tuesday with 35.0% then Seven 29.1%, ABC 15.9%, 10 14.0% and SBS 6.0%.
Nine News drew 869,000 / 852,000 for Nine then A Current Affair (775,000), Travel Guides (758,000), Hot Seat (437,000 / 284,000) and True Story with Hamish & Andy (267,000).
Seven News won its slot with 949,000 / 913,000. Home & Away drew (585,000) then The Good Doctor (563,000), The Chase 501,000 / 328,000, and The Resident (261,000).
ABC News was best for ABC at 727,000. RBG was 316,000 then The Drum (195,000) and Forces of Nature with Brian Cox (119,000).
The Project (434,000 / 260,000) topped 10’s night. 10 News First was 390,000. NCIS was 239,000 then Pointless (184000) and NCIS: LA (142,000).
On SBS it was Michael Portillo’s Abandoned Britain (185,000), Insight (128,000), SBS World News (125,000) and 8 Out of 10 Cats Does Countdown (113,000).
Ben & Holly’s Little Kingdom ruled multichannels at 199,000.