TV Week has awarded its first Logie for 2019 to Tourism Australia for its commercial Dundee: Australia’s Tourism Ad In Disguise.
It beat out competition:
Frank – Westpac
I Am The Captain Of My Own Soul – Invictus Games
Naked Wrestling – KFC
Santa Crashes Christmas – Aldi
Serena Project: I Touch Myself – Berlei
Tourism Australia wins a $100,000 marketing campaign from Bauer Media, four tickets to the Logies along with complimentary flights and accommodation.
TV Week editor Thomas Woodgate said: “It’s been really amazing to share this journey with creative and media agencies since we introduced the new category Most Popular Television Commercial this year. We are very pleased to congratulate Tourism Australia for their well-deserved win with Dundee: Australia’s Tourism Ad in Disguise commercial.”
The Best Commercial award was previously part of the Logie Awards from 1962–1976.