TV Week surprised over Seven / Nine Logie losses
"The ratings unfortunately don't come into it," says editor Thomas Woodgate.
TV Week editor Thomas Woodgate was surprised that Seven and Nine went home empty-handed (save for half an award for Nine) at the Logie Awards.
Speaking to Mediaweek, Woodgate said organisers were given a full list of Popular winners around 15 minutes after voting closed.
“Quite frankly it’s surprising. Everyone looks at ratings. Married at First Sight, The Block, My Kitchen Rules, Home and Away are all solid raters, but it comes down to the fact it’s a popularity contest in those awards. People are voting online, the ratings unfortunately don’t come into it.
“It’s surprising if you think that Married at First Sight was getting an average of 1.4m or 1.5m a night, that would be a healthy voting base, especially the kind of people who watch Reality shows are highly engaged online.
“But at the end of the day the process is the way it is at the moment. Will that change in the future? Potentially -we don’t know yet. We’re just letting the dust settle on the awards.”
While Woodgate enjoyed Gleeson’s opening routine he was more tactful about the Gold acceptance speech.
“What I thought about his acceptance was, that for someone who is usually pretty composed, I felt like Tom was almost in a tunnel and he didn’t know how to get himself out of it.
“After anyone wins a Logie, the first place they go off stage is into the TV Week media room where they do an exclusive interview and photo shoot. I was the first person to talk to Tom when he came off stage, and the obvious question was, ‘What’s going through your head right now?’
“He was shell shocked. He said when Costa won [Logie for Best Presenter] he had a few drinks because he thought his night was over.”
Woodgate also welcomes debate around the Logies, which is good for the brand, and TV Week will meet with all networks and stakeholders to hear feedback before embarking on 2020 plans.