0/5

Timeshifted switches ratings week win

Ratings: When you win the week by just 0.2%, Timeshifted viewing makes all the difference.

When the week goes down to the wire between Seven and Nine, as it has done across the past two weeks, it doesn’t take much for Timeshifted viewing to switch the result.

This time last week Nine had won another ratings week -by just 0.1%. 7 days later Seven has snatched it back. In theory Nine could grab it back again with 28 day Timeshifted, but Seven’s international dramas will probably make that a long shot.

In the latest week’s results, Nine has won again -now by just 0.2%….. meaning it will also be hard to hold onto.

Ultimately number of weeks isn’t especially important anyway. In a week’s time Nine will claim the year based on annual share.

Here are numbers for the penultimate week of survey:

Network:
Nine: 28.8
Seven: 28.6
ABC: 17.8
10: 16.8
SBS: 8.0

Primary channel:
Nine: 19.3
Seven: 18.0
ABC: 12.8
10: 10.5
SBS: 4.7

Multichannels:
7mate: 4.3
10 BOLD: 3.9
7TWO / 9GO!: 3.6
9GEM: 3.5
ABC KIDS Comedy: 2.9
9Life / 10 Peach: 2.4
7flix: 2.1
ABC News: 1.5
SBS Food / SBS VICELAND:1.1
SBS World Movies: 0.8
7food: 0.7
ABC ME: 0.6
NITV: 0.1

Nine won 16-39 and 25-54 demos

Nine led every night except Monday & Friday claimed by Seven. ABC bettered 10 on Sunday, Wednesday, Friday & Saturday.

Nine took honours in Sydney, Melbourne & Brissy. As always, Adelaide & Perth went Seven’s way.

Best brands last week were:

Nine: Hamish & Andy’s “Perfect” Holiday (885,000), Nine News (791,000), Seven Worlds One Planet (770,000) and A Current Affair (648,000).

Seven: Seven News (Sun: 905,000), Cricket: Australia v Pakistan (D3 S3: 588,000), Home and Away (566,000) and The Chase (515,000).

ABC: ABC News (Sun: 683,000), Gruen (643,000), Australian Story (606,000) and 7:30 (570,000).

10: Have You Been Paying Attention? (821,000), The Amazing Race Australia (Mon: 626,000), Jamie Oliver: The Naked Chef Bares All (442,000) and The Project (7pm: 404,000).

SBS: Secrets of the Railway (262,000), Tony Robinson’s World by Rail (194,000), Insight and Who Do You Think You Are? (both 190,000).

This is the final week of survey for 2019.

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