Olympics in 4K via Fetch
Seven and Optus partner up for 4K Tokyo Olympics to Optus 5G Home customers via Fetch.
- Published by David Knox
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- Filed under Streaming
Seven and Optus have partnered up for a 4K Ultra HD channel for the Tokyo 2020 Olympics to be available to Optus 5G Home customers via Fetch.
Seven West Media Chief Revenue Officer, Kurt Burnette, said: “This will be the most-watched Olympics and the biggest digital event in Australian streaming history.
“Seven’s coverage of the Olympics will be unprecedented, and with time zones differing by only one-hour, Tokyo 2020 will feel like a home Games for Australians.
“As our Australian athletes go for gold, Seven will be supporting them every step of the way, and through an exclusive partnership with Optus we will be able to deliver live event coverage in 4K Ultra HD exclusively to Optus 5G Home customers with Fetch Mighty set top boxes.”
Optus VP Product Development, TV and Content, Clive Dickens, said: “A partnership with Seven will allow us to showcase the Olympic Games Tokyo 2020 in 4K Ultra HD for the first time over a 5G network in Australia to Fetch Mighty customers.”
“This exclusive partnership is another element of our 5G ‘Video Experience Network’ which will allow us to ensure end-to-end delivery of 4K Ultra HD Video content to exclusive Optus customers.
“Australian’s appetite for 4K Ultra HD Video content is growing with anticipation following the launch of Optus 5G and we continue to work with premium Video On Demand content partners to build out their 4K Ultra HD offerings.”
Fetch CEO, Scott Lorson, said: “Australians love their sport, and many have invested heavily in-home theatre systems to ensure the biggest and best possible viewing experience. The Olympic games represents the pinnacle in sports viewing, and Seven is set to provide unprecedented access during the 3 weeks of the Olympic Games.”
“As a result of this partnership, Optus subscribers with a Fetch Mighty will be in for a special treat, with access for the first time ever to a 4K Ultra HD channel streaming Seven’s coverage of the Olympics. We are delighted to work with Optus and Seven on this ground-breaking initiative.”
With over 300 5G sites currently in Sydney, Canberra, Adelaide, Brisbane, Melbourne, Perth and other key locations in NSW, Victoria and Queensland and 1200 sites planned by March 2020, Optus recently launched 5G in the home and on the mobile.
Optus is a long-term sponsor of the Australian Olympic team and is looking forward to working with Seven, the Official Rights Holder Broadcaster to create a new pop-up 4K Ultra HD Linear Live streamed channel that will showcase the best premium live events from Seven’s coverage of the Olympic Games Tokyo 2020.
To access the 4K Ultra HD channel of Seven’s coverage of Tokyo 2020, Optus customers will be required to have a Fetch Mighty, with an active Fetch subscription, a 4K-ready television and Optus 5G home broadband plan.
14 Responses
4K is a lot more prevalent in 2021 than 2020. What’s happening with this? I can’t find anywhere on optus.com.au to sign up to Tokyo Olympics 4K with 5G internet.
No doubt Seven’s digital coverage will contain pre roll ads every time you change event/station, even if you pay for premium, just like the last few Olympics.
Or here’s an idea 7. Just upgrade one of your channels to 4k for a couple of weeks then we can all watch in 4k. Just a thought
Just upgrading one of the stations to 4K for the Olympic isn’t technically possible with current broadcast standards that are used in Australia. We use DBV-T1 which does not support 4K resolutions. We would need to use DVB-T2 to get 4K channels. There are also bandwidth constraints with the amount of extra channels that the network is also using.
Live and free on the channels of Seven….. $100 approx is not free Seven,doomed to fail
Seven isn’t charging anything to viewers… Optus is.
Interesting to read ‘exclusive partnership’ but no mention of exclusive content.
Well the world cup went so well for them with the masses…
They have probably learnt a lot from that experience and shouldn’t make the same mistakes again. Time will tell.
Very disappointing that only a very few will be able to watch in 4K. They could make much more money by selling a streaming olympics 4K pack available to anyone on any network.
“Exclusively to Optus 5G Home customers with Fetch Mighty set top boxes.”
So basically to the limited number of people who have Optus with the very limited number of people with Optus 5G Home with the even more limited number of people who have all of that and a Fetch Mighty box – sooooo basically no one!
Looking at the Optus website, there are only small pockets of land around each capital city who can get it. What’s the point?
Why not other Optus broadband customers who are paying as much, if not more, than it’s 5G broadband customers?
Virtually no one will qualify for this, it’s a stunt.
Was thinking the same thing here.