Network 10 has confirmed it will end its broadcasting deal with V8 Supercars, potentially putting Seven Network in the driver’s seat.
“Network 10 will not renew its contract with the Virgin Australia Supercars Championship, which expires at the end of this year,” a Network 10 spokesperson said.
“Network 10 has enjoyed a great relationship with the Virgin Australia Supercars Championship over the past six years and it’s been a privilege to bring our audiences world-class racing.
“We look forward to finishing on a high with the 2020 Bathurst 1000 in October. We wish the drivers, crews and all those behind the scenes the very best for the 2021 season.”
The current deal between Supercars, Foxtel and Network 10 was signed in late 2013, worth $241 million.
Reports suggest 10’s decision was due to declining ratings, the exit of Holden from Supercars, the impending exit of champion Scott McLaughlin, and competition for the same advertising dollars with Foxtel and Supercars sponsorship.
10’s confirmation follows the exit of 10’s Head of Sport Matthew White in May.
Seven held the Supercars contract from 1963 to 1993, and 2007 to 2014.