9Now’s Married at First Sight is the top performing Broadcast Video on Demand so far this year.
MAFS is more than twice its nearest competitor, 10 Play’s MasterChef Australia. 7Plus reality series Big Brother was the third highest local show in BVOD as of early August.
Also noteworthy is UK reality series Love Island, given its broadcast numbers are comparably modest. This reflects its young audience favouring online over linear broadcast.
Yesterday Seven noted Farmer Wants a Wife drew over 100 million minutes streamed across live and VOD, while 10 Play also is having its biggest year ever.