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Returning: Gruen

Gruen returns to ABC for its 12th season next month.

Gruen returns to ABC for its 12th season next month.

It isn’t clear if the show will have any audience nor if panelist Russel Howcroft will appear in person, given he is now on breakfast radio in Melbourne.

But great to have it back.

It’s the year everything stopped… except advertising. So, we can’t stop either. Gruen is back for a brand new season where marketing secrets are unmasked faster than a conspiracy theorist in Bunnings.

Joining Wil Anderson are advertising insiders Todd Sampson, Russel Howcroft, Dee Madigan, Karen Ferry, Christina Aventi and other familiar faces.

The AACTA, Logie and Winter Olympic Bronze Medal winning team are ready to find out why every brand insists “we’re all in this together” (Hint: “this” means “buying things”.) Are advertisers really with us during these tough times or is all advertising just trying to manipulate you into following a call to action? To find out, you’ll need to watch the brand new season of Gruen.

The whole world may have changed but one thing remains true: as long as there’s advertising, there’s bullshit. And if you can find a better bullshit detector than Gruen, we’ll beat it by ten percent.

Production Credit: A CJZ and ABC co-production. Executive producers: Nick Murray, Wil Anderson and Polly Connolly. ABC Executive Producer Nick Hayden.

8:30pm Wednesday October 14 on ABC.

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