NYE fireworks breaks ABC record
NYE breaks a record for ABC (but Aunty still under-reports its own numbers).
A no-crowds rule ensured ABC’s New Year’s Eve fireworks broke a record for the broadcaster.
1.63m viewers watched the midnight fireworks, peaking at 12:04am -the biggest audience since ABC began broadcasting the event in 2013.
Their previous high was in 2017 at 1.49m.
Audiences were biggest in Sydney at 870,000, followed by Melbourne (458,000) and Brisbane (155,000).
Including regional viewers the numbers climbed to 2.12m.
Michael Carrington, ABC Director Entertainment & Specialist, said: “We are proud that so many Australians have once again seen in the new year on the ABC across television, ABC iview and social media. New Year’s Eve was particularly poignant this year as many Australians stayed at home to mark the end of a unique and challenging year. Thank you to the more than 180 ABC staff and crew who worked tirelessly to beam the images of Sydney’s iconic fireworks around Australia and across the world. After the year we have had, it is also heartening to see so many people donate to our joint appeal with Lifeline and Kids Helpline. Their generosity will help fund more frontline mental health services and crisis support for people in need.”
However ABC again under-reported its own audience share, claiming a 5 city metro prime-time share of 23.2%.
It was actually 28.5% in Free to Air numbers, but drops to 23.2% if you add Pay TV audiences.
ABC is still the only network that oddly seems to adopt this methodology. It’s not clear why…